Everything Old Is New Again

After decades of glass and steel structures dominating the skyline, top NYC real estate developers are drawing inspiration from the past to create the buildings of the future. Designed by Roman and Williams, The Fitzroy—JDS Development Group’s latest West Chelsea condominium—evokes classic Manhattan landmarks like the Woolworth Building and Alwyn Court through its Art Deco-inspired façade of green terra-cotta tile, produced by a 112-year-old family-owned factory in Europe, and its custom copper-trimmed windows. The Fitzroy is located just off the renowned High Line park at 24th Street in a neighborhood famed for the galleries, restaurants, and boutiques that run along its tree-lined streets.

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Inside the playrooms of NYC’s luckiest grown-ups

Whether you’re looking for private studio space for creative work, secluded study, or simply keeping a prized collection stored in pristine condition, each condo in The Fitzroy in West Chelsea comes with a dedicated, climate-controlled hobby room in the building’s amenities floor. As real estate development in NYC continues to trend towards open floor plans and shared amenities, there’s a real luxury in accessing a private, dedicated hideaway with 12-foot ceilings and locked doors, without leaving your building or managing a separate studio space.

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50 starchitect-led projects that will transform NYC’s skyline

For NYC real estate developers, the first step in building a great project is finding the right creative minds to design it. JDS Development Group has a long history of working with renowned architects and designers to craft some of the finest residential buildings in the world, and at Fitzroy, the latest Chelsea condos from JDS Development, designers Roman & Williams have brought Old Hollywood glamour into the 21st Century. The interior design duo have helped craft an Art Deco masterpiece on 24th street. Behind the copper and terra cotta façade, each residence has glamorous, vintage-style touches alongside modern luxuries to create a truly extraordinary living experience.

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9 Stunning Apartment Buildings Rising in Manhattan

While most high-end residential real estate development in NYC is embracing the futuristic look of glass and steel, some designers are turning to the past for inspiration. Top developer JDS Development Group and renowned Hollywood-based design team Robin Standefer and Stephen Alesch have recaptured Manhattan’s Art Deco glamour with The Fitzroy, the new 14-unit luxury condo building in Chelsea. The Fitzroy’s façade, which embraces Jazz Age elegance and is clad in green terra-cotta with copper highlights, cuts a striking figure in a neighborhood full of shiny glass.

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Developers Turn to Materials of Old to Stand Out in Modern Era

New York City’s JDS Development Group is veering away from the typical exteriors of the city’s skyline by erecting façades inspired by century-old Manhattan buildings. The nearly completed American Copper Buildings stand tall with their metal cladding, which over time will acquire a patina similar to the color of the Statue of Liberty. And the newest JDS project, 10-story Chelsea building The Fitzroy, will feature a classic glazed terra cotta and copper-lined façade influenced by Art Deco icons located throughout the city. In a forest of glass and steel, these buildings stand out as testaments to the architectural history that gives New York its identity.

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A work of art – New building The Fitzroy returns to Art Deco style and — surprise! — offers wall space for paintings

Located on the same block as nine major art galleries, JDS Development group’s newest Chelsea building combines fine art with Art Deco. Named The Fitzroy by the NYC real estate developers, the project seeks to differentiate itself from the swooping lines and glass walls of its neighbors by harkening back to the romantic aesthetics of 1930s New York. With its terra cotta exterior and oak and copper interiors designed with ample wall space to hang paintings, The Fitzroy is poised to become one of the most sought-after addresses in Chelsea.

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NYC developers looking for the old in the new

Top NYC developers are returning to natural materials to create a sense of authenticity in their buildings and stand out among the competition. JDS Development Group often eschews the modern standard of exposed steel and sheets of glass in the designs of their projects in Manhattan and Brooklyn. The Fitzroy, the company’s 14-residence project in Chelsea, will cut an impressive figure in green-glazed terracotta and copper-framed windows. JDS ​managing partner Michael Stern has observed that, while it may be easier to use mass-produced materials instead of those that are crafted and installed by hand, the resulting buildings lack the character that has always made New York architecture so distinctive.

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Going to New Heights to Please Buyers

Tall ceilings are no longer exclusive to prewar apartments, loft spaces, and penthouses. NYC real estate developers have taken note of the increasingly high demand for the feature by creating new condo projects with ceiling heights of 11 feet or more in at least half of their residences. “Buying a home is an emotional thing, and that ‘wow’ factor a high ceiling provides is something you can’t replace,” says Vicky Barron, Associate Broker at Douglas Elliman. Barron is selling homes at JDS Development Group’s luxury residential project, The Fitzroy, which is following this trend.

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Mad Men Living: Presenting The Fitzroy Of New York

JDS Development Group and the innovative designers at Roman and Williams make up the team behind The Fitzroy, a Mad Men-esque Chelsea building with a façade of green terra cotta and copper. Designed to house just 14 exclusive, new luxury homes ranging in size from two to five bedrooms, The Fitzroy will boast impressive features that range from copper soaking bathtubs and secure wine lockers to 11-foot-high ceilings and breathtaking city views.

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More Developers Seeking Minimum 11-Foot Ceiling Heights

The expectations of Manhattan’s elite homebuyers are soaring to new ceiling heights. According to top real estate developers, the trend toward ceilings heights of at least 11 feet took off five years ago. “I now have clients who will give up having a pool or other amenities in a building but will not budge on ceiling height,” says Douglas Elliman’s Vickey Barron, who is charged with selling homes at The Fitzroy in Chelsea. The area’s newest luxury living option by JDS Development, The Fitzroy, will match this standard with 11-foot ceilings in all 14 of its residences.

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